A must have resource for an affiliate marketer

How To Get Others To Promote You N.O.W.By Jimmy D. Brown, http://infoprofitshare.com/go.php?offer=vasantha55&pid=10
See if you can spot the similarity.
What do the following three statements have in common?
1. I can’t do it right now, but maybe later.2. I’ve already got my mailings scheduled.3. Let me get back to you.
Got the similarity spotted?
These are all typical responses that most people get whenasking partners and affiliates to promote their offers.
Chances are you’ve gotten answers much like these, right?
Don’t despair ... there are ways around the barriers ofreluctance and passiveness.
Let me share some simple ideas for getting affiliates totake action on your promotions quickly. I use the acronym“N.O.W.” to describe three ways to get others to promoteyou now...
N - News
In journalism, no one wants to be “scooped” when it comesto newsworthy items. Sharing some big story that anothernetwork or publication broke days ago is a big “no-no”.You always want to be first when it comes to getting theword out.
That same philosophy applies to what I’ve labeled “ThePrinciple of First”. The idea is simple: being “first tomarket” aids in responses. Those who let their contactsknow about your news promptly will generate the greatestresults. If they wait, someone else will break the news.
So, to apply this principle, you simply need to create somenewsworthy buzz that your affiliates and partners can’tpass up on sharing with their network of influence.
**CASE STUDY**
Several months ago I decided that I was going to remove thearchives from one of my membership sites. Thisannouncement served as a strong motivator to get myaffiliates to promote my site promptly before someone elsedid. The result was almost 500 new members paying monthlyfees!
If you make dramatic changes to your offer, or create someother kind of “story” or “news” that warrants discussionpromptly, you’ll find you can get many fence-setters activein promoting you.
O - Occasions
Another great way to motivate affiliates to get active isto use “occasions” that have a real deadline involved.
Some examples include –
* Product launches * Firesales * Live events (teleseminars, workshops, etc.) * Contests * Special offers * Limited quantities
This is what might be referred to as “The Principle OfForce”. That is, you MUST promote the offer now or missout simply because the offer will no longer be valid. You“force” participation.
For example: If you have a 3-day “firesale” set for aspecific date, then anyone interested in earningcommissions for referring customers to the “firesale” wouldbe “forced” to promote it during your pre-determinedtimeframe or they’d miss out because the event will end.
My recommendation is that you schedule some kind of“occasion” every quarter. That should give you foursignificant spikes in your revenue each year, which can bea tremendous boost to your bottom line.
W – Wants
What do your partners and affiliates want? Seriously, stopand think about that for a moment. In fact, go one stepfurther than that and ASK them a simple question...
“What would it take for you to promote this offer this week?”
Make it happen.
I want you to remember the intangibles here: the sales ofyour initial offer aren’t really all that important.(Don’t freak out, hear what I have to say :-) It’sbuilding a lead list, an affiliate list and a customer listalong with ADDITIONAL offers over time that makes the realmoney.
Consider this –
Option A:
Miss Ima Guru ignores your request to promote your offer asit currently stands.
Option B:
Miss Ima Guru accepts your modified offer which includesgiving her 100% of the revenue she generates. You makenothing off her promotion...but in the process of herpromotion she adds 500 new subscribers to your list, 75 newaffiliates and 60 new customers.
Which would you rather have?
Whatever it takes to get people to promote your offer now,make it happen.
*** NOTE ***
Now, let me make a simple suggestion here: The deal youmake should be directly proportional to the potentialresults the partner represents.
Some affiliates and partners bring more to the table andshould be offered more in order to get them to participate.
That being said, you can get virtually any affiliate topromote you now if you make it worth their while. So, askthem, “what will it take?”
This is what I call “The Principle Of Fear”. That is, afeeling of “This is such a compelling offer, I can’t affordto miss out on this deal.”
All of this adds up to more involvement and participationamong your affiliates and partners...
N – News +O – Occasions +W – Wants =-------------------Other people promoting you NOW!
-----------Jimmy D. Brown is the author of the course, "5 PracticesOf Highly Profitable Affiliate Programs". For your freecopy, drop by http://infoprofitshare.com/go.php?offer=vasantha55&pid=10 ------------------------------

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